May 31, 2019

The (Quickly) Coming Death of the Podcast Paywall

The (Quickly) Coming Death of the Podcast Paywall

Yes, Luminary is charging for Podcasts - and it seems like an attractive model. With options like Spotify Premium and the like, why wouldn't we want to charge for our podcasts? The paywall premium model for Podcasting simply doesn't have a future. If...

Yes, Luminary is charging for Podcasts - and it seems like an attractive model. With options like Spotify Premium and the like, why wouldn't we want to charge for our podcasts? The paywall premium model for Podcasting simply doesn't have a future. If we're going to sell our Podcast content, it's going to be in an app, not on a platform usually associated with free. We're seeing it in YouTube with things like Kobra Kai. We're seeing it in Television with things like The Good Life. We'll be seeing it in Podcasting really soon.