Recent Episodes

5 Things About Podcasting That Can Bring Big Entrepreneurial Jumps
Oct. 20, 2021

5 Things About Podcasting That Can Bring Big Entrepreneurial Jumps

Podcast Monetization is seldom about the ads. If you're an entrepreneur thinking about Podcasting, here are 5 things to consider.

Episode page
How To Leverage How Little Facebook Has Done For Your Podcast
Oct. 13, 2021

How To Leverage How Little Facebook Has Done For Your Podcast

Despite the excitement about the Facebook Podcast updates for late 2021, they will do nothing to help your Podcast. But, you can leverage what they've done for the sake of your Podcast. The Medium article about Facebook Consumption -

Episode page
Thoughts On Owning Your Own Network
Oct. 6, 2021

Thoughts On Owning Your Own Network

When you OWN the network, Facebook going doing doesn't matter, YouTube demonetizing you doesn't matter, Spotify running in and out of favor doesn't matter. What matters is what you do with your content, with your network. Be smart with it …

Episode page
How Does Apple Private Relay Affect Your Podcast?
Sept. 29, 2021

How Does Apple Private Relay Affect Your Podcast?

For the last 17 years, people have been telling me different things that are going to "kill" Podcasting. They've been wrong. Apple Private Relay isn't going to kill Podcasting either, and today's Sounds Profitable piece () explains...

Episode page
The Podcast Promise Of Value For Value
Sept. 22, 2021

The Podcast Promise Of Value For Value

There is a new thing in Podcasting ... so new, it's getting the name "Podcasting 2.0." There are some very exciting things about it. In this episode, I chat about the concept of "Value For Value." It's pretty exciting. Here …

Episode page
Impact Versus Downloads And The Mindset Scorecard
Feb. 24, 2021

Impact Versus Downloads And The Mindset Scorecard

You want MORE than downloads from your Podcast - here's why. Part 8 in an 8-part series about The Podcast Partnership Mindset Scorecard. You can get your copy at

Episode page
Assets Versus Episodes And The Mindset Scorecard
Oct. 26, 2020

Assets Versus Episodes And The Mindset Scorecard

Yes, it's true, the "show about nothing" has lots to teach us about the best possible kind of Podcast content. Part 7 in an 8-part series about The Podcast Partnership Mindset Scorecard. You can get your copy at

Episode page
Content Versus Sound Quality And The Mindset Scorecard
Oct. 10, 2020

Content Versus Sound Quality And The Mindset Scorecard

A story about an influencer named Martin Luther King Jr. and how his message of a dream needed better audio. And, part 6 of 8, of our series on the Podcast Partnership Mindset Scorecard. Grab your Scorecard at http://HeadsUpTuesday.com.

Episode page
Effort Versus Strategy And The Mindset Scorecard
Sept. 25, 2020

Effort Versus Strategy And The Mindset Scorecard

Is a "good heart" and effort enough to make your Podcast successful? Is the old cry of "Podcast your passions and profits will follow" a good idea? In part 5 of this 8 part series on The Podcast Partnership Mindset …

Episode page
Who Versus How And The Mindset Scorecard
Sept. 18, 2020

Who Versus How And The Mindset Scorecard

The idea of "Who Not How" comes from Dan Sullivan of Strategic Coach who has leveraged that very concept to be part of 11 different Podcasts. We started the first one but love how this smart (do I dare say …

Episode page