Episodes
What Do The Changes To The iOS 11 Podcasts App Mean To Podcasters? - The Podcast Report
Here's a quick catch up. Podcast Movement 2017 was fantastic, and I'm looking forward to Podcast Movement 2018. The new Apple podcast app is out along with iOS11, the new iPhone X, and the Apple Watch 3 that I can make calls on. In this episode, I'll...
Closing Down For A Summer Hiatus (See You At Podcast Movement) - The Podcast Report
We're closing up shop here at The Podcast Partnership on Season 4 of The Podcast Report. Season 5 will be back soon with a new format, new style, new website - and, of course, an explanation of why we've done it all. Covered in this...
Marketing To Podcasters Versus Marketing To Your Audience - The Podcast Report
The next step in podcasting's growth is in the marketing of our shows, not to podcast consumers but, in fact, our real audience. The final episode of Season 4 covers 7 truths about your future podcast audience that have immediate implications on what...
In This On Demand Age - Is Live "Worth It" - An Interview With Rob Greenlee - The Podcast Report
Live is big - but is it worth it in an on-demand age? Does anyone tune-in for appointment listening anymore? joins Paul in this episode of The Podcast Report as the reminisce a bit and take on the topics of the...
Podcast Outliers - More Damage Than Good? The Podcast Report
There are some names and ideas associated with Podcasting that some don't want to be associated with. Is this enough to stop us from Podcasting? Technology is amoral Gaga's audience is in it for the music - yours is in it for the content - the...
If You Aren't Serious About Your Podcast Project Files, You Aren't Serious About Your Podcast - The Podcast Report
I want to save you some heartache that my client is going through right now. Do yourself, and your Podcast, a big favor - KEEP YOUR PODCAST PROJECT FILES. The reasons some give for not keeping these files are simply wrong. If you truly value your...
Three Tasty Flavors Of Podcast Monetization - The Podcast Report
When the team at Social Media Marketing World asked me to do a panel on podcast monetization, I honestly didn't think I'd get the team I was hoping for. Rob Walch makes his podcast money the way most people think of podcast monetization: He has ads on...
How Do You Get Strategic With Your Podcast Show Notes - The Podcast Report
A potential client emailed me for a reference re "the best show notes." That lead to this rant. It's time to get strategic with your podcast show notes. Links Sponsor - Amy Porterfield - How To Podcast Book - How To Podcast App - The...
Thoughts On The infinite Dial 2017 Report - The Podcast Report
The Infinite Dial 2017 report is out - and the results are fantastic. Here's what Podcasters should think (and do) about it. Sponsor - The Infinite Dial 2017 - How To Podcast Book - How To Podcast App - The Podcast Report App -
What Are You Going To Do When Google Wants A Different Feed Than Apple? - An Interview With Rob Walch - The Podcast Report
What makes the one podcast host different from another - other than price (hidden or otherwise)? In Episode 121 of The Podcast Report, Paul Colligan chats with Rob Walch of Libsyn about their take on Podcasting - including destinations, multiple...
The Secret To Podcast Success Is Intention About Your Passion - An Interview With Brian Kurtz - The Podcast Report
Brian Kurtz is a direct marketing legend who is no fan of this "podcast your passions and the profits will follow" nonsense. He is, however, a HUGE FAN OF PODCASTING. Episode 120 is a conversation about what podcasters can learn from direct...
Does Your Podcast Suffer From Free Hugs Syndrome - A Conversation With Ed Dale - The Podcast Report
Does your podcast suffer from "free hugs" syndrome? Are you finding it hard to generate revenue from a medium that gets frustrated when you try to monetize? Enjoy this conversation with Ed Dale as we examine why podcast listeners are so...
Dan Benjamin Built Something Different With Fireside.FM - The Podcast Report
The services side of the podcast industry needs some new thinking and Dan Benjamin offers something unique to this space that is worth looking at and talking about. Dan Benjamin has been podcasting for a long time and built a hosting platform based on...
Mike Stelzner Of Social Media Examiner Killed A Podcast - And His Business Is Better For It - The Podcast Report
I interviewed and praised Mike Stelzner for starting a new Podcast back in episode 31 of this show. I used the transcript of the interview in my How To Podcast books and more. I loved the move and what it represented. Mike killed the...
Taking Ads On The Podcast Report - Why? - The Podcast Report
For the longest time, I said I was never going to take ads on this show. Now I'm taking ads. What changed? Links Sponsor - Fireside.FM -Use coupon code "PAULSENTME" for 20% off your first 3 months - Ed Rush On "Buying" An Audience - Catch The Panel...
Russell Brunson is GIVING AWAY MP3 Players With His Podcast On It, Is Making A Profit, And Is At The Top Of The iTunes Charts - The Podcast Report With Paul Colligan
Russell Brunson is giving away MP3 players with his Podcast on it, is making a profit, and is at the top of the iTunes Charts. It's a brilliant model in an industry obsessed with "free and cheap" ways to get the word out. Russell, now, knows EXACTLY...
The Best Money In Podcasting Comes From Serving The Fans - The Podcast Industry Report With Paul Colligan Episode #114
An interview with J.D. Stein of Money For The Rest Of Us - fulfilling the promise from Episode 111. You'll find Podcast strategies and some insight on the power of Podcasting from someone who is doing it very very well. This is the last episode...
Podcast Predictions For 2017 - The Podcast Industry Report With Paul Colligan Episode #113
Paul shares his Podcast Predictions for 2017 - and examines what he got right and wrong in his 2016 predictions: No New Podcast Consumption Models In 2017 - Podcasting doesn't need fixing At Least One #1 Show With No Ad Insertions - There Are Other...
Netflix And The Smart Client - The Podcast Industry Report With Paul Colligan Episode #112
Netflix JUST introduce a feature that we Podcasters have had for over a decade now. Paul has a few thoughts on what you get by being good to your audience. Big Ideas – Netflix just realized what we've known for over a decade now - people like...
The 7 Essential Podcast Strategies For 2017 - The Podcast Industry Report With Paul Colligan Episode #111
Ready to do amazing things with your Podcast in 2017? Want a free consulting session with Paul Colligan on how to do just that? In this episode, the 7 Essential Podcast Strategies For 2017 - and an amazing contest. Tell us your 7 sentences for...
7 Hidden Competitive Advantages Of Podcasting (That Have Nothing To Do With Downloads Or Monetization Strategies) - The Podcast Industry Report With Paul Colligan Episode #110
Increasing Podcast downloads and killer monetization strategies are fine pursuits - but they have nothing to do with the 7 hidden competitive advantages of Podcasting. Some of the best things Podcasting brings you come regardless of download numbers,...
How To Turn Your Podcast Into A Content Marketing Machine (My Social Media Marketing World Presentation) - The Podcast Industry Report With Paul Colligan Episode #109
You are more than a Podcast - do this right and you're a CONTENT MARKETING MACHINE. I'm a huge fan of the annual I'm a huge fan of the annual event in San Diego and haven't missed a one yet. In this episode, I'm thrilled to offer a recording of my...
What Podcast Technology Should You Depend On? - The Podcast Industry Report With Paul Colligan Episode #108
A video about something very cool from Google is yet another example of us "not getting" the POWER OF THE PODCAST. Big Idea – If your Podcast requires anything, you've forgotten the power of the Podcast. () When you make the Podcast about the...
Why A Good Podcast Is Like A Great Restaurant - The Podcast Industry Report With Paul Colligan Episode #107
Ever thought of a Podcast like a restaurant? It might actually be a better paradigm to think about your Podcast than the traditional ideas we hear anywhere else. In this episode, Paul Colligan gives you a few ways to think about your Podcast...