Episodes
Feb. 2, 2016
5 Essentials To A Profitable Podcast - The Podcast Report With Paul Colligan Episode #78
Too many are publishing their Podcast with a "fire, aim, ready" approaching of hoping their show will one day find profitability. This is a lousy strategy - but you already know that. In this episode of The Podcast Report, Paul Colligan...
Jan. 26, 2016
A Smart Process For Dealing With Podcast Criticism - The Podcast Report With Paul Colligan Episode #77
As suggested by listener Byron Friday, Paul Colligan examines a simple and smart way to deal with Podcast Criticism that might be a little different from what you think and what you've heard. The key is in understanding who your Podcast...
Jan. 19, 2016
How To Get More Listeners For Your Podcast - The Podcast Report With Paul Colligan Episode #76
There are 4 places that Podcast audiences come from - and 4 places they more certainly do not. Understanding these 8 variables will let you focus your time and attention on growing your Podcast Audience so that you can reach more people and profit...
Dec. 9, 2015
Podcast Predictions For 2016 - The Podcast Report With Paul Colligan Episode #75
In this final episode of Season 1 of The Podcast Report, Paul Colligan shares his Podcasting Predictions for 2016 (and looks at how well he faired with his 2015 predictions). This episode was taken from a Live YouTube Stream. More details, and...
Dec. 1, 2015
What’s The State Of Podcasting? - The Podcast Report Episode #74
As Paul Colligan closes up Season 1 of the Podcast Report, he thought it would be fun to asses all things Podcasting right now and how it’s affecting his Podcast (and what effects you might want it to have on yours). Big Idea -...
Nov. 24, 2015
What's Next For The Podcast Report? - The Podcast Report Episode #73
It’s time to bring Season 1 of the Podcast Report to a close. Paul Colligan explains why he’s closing up the season, what’s coming next, and offers a few ideas that you might want to ponder in your own Podcast. Big Idea -...
Nov. 17, 2015
What Does Season 2 Of Serial Tell Us About Podcasting? - The Podcast Report Episode #72
The recent announcement that Serial Season 2 will also be available on Pandora brings up some interesting questions and ideas about the role and scope of Podcasting. Paul Colligan examines them in this issue of The Podcast Report. Big Idea - Serial On...
Nov. 10, 2015
He Hit iTunes New And Notable About 175 Episodes In - Meet Andrew Lock From HelpMyBusiness.com - The Podcast Report Episode #71
Andrew Lock recently hit “New And Notable” at iTunes. The funny thing is, he’s 175 episodes into his Podcast. This story is worth getting to know - but Andrew’s approach to Podcasting is refreshing and also extremely powerful...
Nov. 3, 2015
How Does Google Play Embracing Podcasts Change Things? - The Podcast Report Episode #70
Now that Google is embracing Podcasting inside of Google Play, there are a lot of Podcasters asking how it will impact Podcasting and, more importantly, what it will do for downloads and subscribers. Paul Colligan, author of the How To Podcast books...
Oct. 27, 2015
3 Podcast Mistakes That Just Make Me Kind Of Sad - The Podcast Report Episode #69
The Podcasting industry is fascinating because many people copy (and teach) each others methods - even when some of them are wrong. In this episode of The Podcast Report, Paul Colligan examines 3 big mistakes he see all too often in Podcasting - and...
Oct. 20, 2015
The Two Skills Of Podcasting - The Podcast Report With Paul Colligan Episode #68
Paul recorded this episode of The Podcast Report in front of a LIVE AUDIENCE demonstrating that there really are two skills in Podcasting - The Tech AND The Content. To show how easy the tech is, he used a simple $20 microphone on his phone to record...
Oct. 13, 2015
What Kind Of Downloads Does iTunes New And Noteworthy Bring You? A Case Study From The Field - The Podcast Report Episode #67
How many downloads / subscribers does an iTunes New And Noteworthy position bring you? Paul Colligan, author of multiple Amazon best sellers on Podcasting answers that question with specific numbers from a test in the field - and offers a few ideas...
Oct. 6, 2015
About My Unique Podcasting Concepts - The Podcast Report Episode #66
A recent review of my "How To Podcast 2015" book said that the book “tries too hard at times to be a contrarian and gives little reason and/or evidence for many of his more "unique" Podcasting concepts.” There is some truth to...
Sept. 29, 2015
What Should Podcasters Do About YouTube? - The Podcast Report Episode #65
Many Podcasters put their audio podcast content at YouTube with nothing more than an image or logo hoping to get a few more listens to their show. Is this a good idea? Can you do more with YouTube? Why do some gurus recommend it? Paul Colligan has...
Sept. 22, 2015
What Ad Blocking Means To Podcasters - The Podcast Report Episode #64
Ad blocking is a big topic these days - and will be a big topic for some time to come. Although there are no ad blocking apps for Podcasts currently, every Podcast should examine what they can learn from, and do about, this trend. Big...
Sept. 15, 2015
Why Apps And Apple TVs Matter To Podcasters - Even If You Are An Android User - The Podcast Report Episode #63
Apple made some big announcements that should cause all Podcasters to sit down and take notice. If the "future" of television really is apps, it's probably the future of Podcasts as well. In a live Periscope stream (playing off of what he examined...
Sept. 8, 2015
What Do Podcasters Have To Learn From Periscope, Meerkat and Blab? - The Podcast Report Episode #62
Periscope, Meerkat, Blab, etc. are all the rage these days. Some are calling it the “future” of content distribution. Others are calling it a fad. Paul Colligan, author of the #1 top selling “How To Podcast 2015” examines what...
Sept. 1, 2015
Why Podcast Month? The Podcast Report Episode #61
In September of 2015, Paul launched “Podcast Month” - in honor of “International Podcast Day” - and in an a attempt to build up the list for The Podcast Report (and to teach other Podcasters a model for building their own...
Aug. 25, 2015
The Ease, Power & Simplicity of Podcasting - The Podcast Report Episode #60
Paul Colligan shares equally from his heart and his reality why Podcasting is his favorite way to increase his reach. This episode was recorded in front of a live audience in Palm Springs in August of 2015.To get the cheat sheet mentioned, in this...
Aug. 18, 2015
How Do I Get My Audience To Do Something? The Podcast Report Episode #59
Ever wondered how to get your Podcast audience to do something other than listen? Have you realized that once your audience “does something” - the options for profit increase considerably? In this episode of The Podcast Report, Paul...
Aug. 11, 2015
Why iTunes New Notable Shouldn’t Be Your Goal - The Podcast Report Episode #58
There is a lot of hype and hoopla surrounding iTunes New And Notable and in this Episode of The Podcast Report, Paul Colligan tries to get us all focussed on what’s important. Clue: it’s about marketing to your audience. iTunes New And...
Aug. 4, 2015
The One Weird Thing About Podcasting For The Money - The Podcast Report Episode #57
Paul Colligan is back from Podcast Movement 2015 and doesn’t have a traditional event recap with a shelf life of a few weeks - but offers instead a few ideas on why Podcasting “For The Money” is doing far less damage to the industry...
July 28, 2015
What Do I Do After They’ve Bought My Product? - The Podcast Report Episode #56
Once you’ve sold something to a member of your Podcast audience who knows, likes and trusts you, is that the end? Is there anything else? Paul Colligan, Author Of How To Podcast 2015 explains why you just might want to sell that person something...
July 21, 2015
When Should The Podcaster Sell Their Own Stuff? - The Podcast Report Episode #55
Big Idea - If They Know, Like And Trust You - Why Wouldn’t They Buy Something From You? (tweet this) One obvious option for Podcast Monetization must be YOU selling YOUR STUFF directly to YOUR AUDIENCE. In this episode of The Podcast...