Episodes
July 21, 2015
When Should The Podcaster Sell Their Own Stuff? - The Podcast Report Episode #55
Big Idea - If They Know, Like And Trust You - Why Wouldn’t They Buy Something From You? (tweet this) One obvious option for Podcast Monetization must be YOU selling YOUR STUFF directly to YOUR AUDIENCE. In this episode of The Podcast...
July 14, 2015
Running The Numbers - The Podcast Report #54
Big Idea - Not looking at Podcast numbers IS not taking your Podcast seriously () In prepping for his presentation at Podcast Movement 2015, Paul Colligan has been thinking a lot about “running the numbers” on a Podcast and offers a...
July 7, 2015
The Most Important Thing In Podcasting - The Podcast Report Episode #53
Paul Colligan examines what he believes to be the “most important thing” in Podcasting - the MESSAGE. When you compare the shows you can’t miss with the shows that you’ve subscribed to, Paul bets the difference is - the...
June 30, 2015
It Is An Issue Of What YOU Are Doing In Podcasting - The Podcast Report Episode #52
Paul Colligan has been doing The Podcast Report for a year now and has a few thoughts on this week’s Podcasting News that have very little to do with this week’s Podcasting News. Big Idea - It's no longer an issue of what's...
June 23, 2015
7 Reasons Why You Don't Want To Be Podcasting - The Podcast Report With Paul Colligan Episode #51
http://ThePodcastReport.com/51 - At the most recent meeting of Joe Polish's Genius Network, I got the chance to present a "10 Minute Talk" on 7 reasons why you DON'T want to be Podcasting. Had a lot of fun with it and I think you'll enjoy...
June 16, 2015
Lessons Learned In 50 Episodes - The Podcast Report With Paul Colligan Episode #50
The Podcast Report is now 50 episodes and in this episode, Paul Colligan (How To Podcast 2015) shares things learned 50 episodes into this Podcast about Podcasting. What The Audience Expects And What The Numbers Tell You Aren’t Always...
June 9, 2015
Is Batching Your Podcast The Next Thing? - The Podcast Report Episode #49
The idea of “batching” your Podcast isn’t new - and there are plenty of people doing it but, possibly, you’ve haven’t considered the implications and the opportunities of this Podcast production model. In episode...
June 2, 2015
3 Ways Today’s Podcast Content Can Serve You In 3 Years - The Podcast Report Episode #48
Paul Colligan examines 3 things you can do for / with your Podcast that could have an impact 3 - 5 - 10 years into the future. Why produce something that is only good for a week when the impact on your content can be decades long?Big Idea...
May 26, 2015
Reports Of Social And Spotify - The Podcast Report Episode #47
2 big things in podcasting news this week - Spotify’s introduction into the podcasting space - and Social Media Examiner’s annual report on the social media marketing industry. Paul covers them both in this special episode of The...
May 19, 2015
Podcast Monetization - The Integrated Model - The Podcast Report Episode #46
In closing up his series on Podcast Monetization, Paul Colligan examines the integrated model of Podcast Monetization and how it provides options for a long term perspective on your Podcast. For a transcript and a mind map of today’s episode...
May 12, 2015
The Grand Patreon Monetization Experiment - The Podcast Report Episode #45
Before Paul Colligan gives his full thoughts on Patreon as a monetization option for Podcasters, he thought he'd run a test first. In Episode #45 of The Podcast Report, Paul shares his "Grand Patreon Monetization Experiment" and how you can be...
May 5, 2015
Does SoundCloud.com And/Or Podcasts.com Affect My Hosting Strategies? - The Podcast Report Episode #44
SoundCloud.com and Podcasts.com are making some interesting noise in the world of Podcasting - and lots of Podcasters are talking about it. Do either of the new players matter? Should you consider a move? What matters / what doesn't? Join Paul...
April 28, 2015
Podcast Monetization - The Direct Method - The Podcast Report Episode #43
In this series about Podcast Monetization options, Paul Colligan, author of "How To Podcast 2015" examines the Direct Monetization option for Podcasting and offers thoughts and direction on running the numbers for such a venture. For a...
April 21, 2015
Podcast Monetization - The Indirect Method - The Podcast Report Episode #42
- Podcast Monetization is a HUGE topic in our space and a popular one with this audience. In this episode of The Podcast Report, Paul Colligan examines the “Indirect” model of Podcast Monetization and offers 7 elements he sees in...
April 14, 2015
My Goals And Plans For Podcast Movement 2015 - The Podcast Report Episode #41
Paul Colligan shares some thoughts and ideas on what he thinks would make Podcast Movement 2015 (#PM2105) one of the best Podcast events he’s even been to. Big Idea - If You Don’t Know What You Want, You’re Not Going To Get It...
April 7, 2015
Ceiling? What Ceiling? - Podcast Report Episode #40
Is there a "ceiling" in Podcasting? Is the "real" problem with Podcasting that it isn't delivering the audience we hoped for or that too many of us don't realize that we Podcast to serve our audience / not find one. Paul Colligan, author of "How...
March 31, 2015
7 Lessons Learned At Social Media Marketing World 2015 - The Podcast Report Episode #39
- Paul Colligan, author of "How To Podcast 2015," just got back from Social Media Marketing World 2015 and offers 7 lessons her learned from attending the event. Big Idea - Are You Responding to What Podcasting Is - Or What You Hope It...
March 24, 2015
Does Video Make Sense For An Audio Podcast - The Podcast Report Episode #38
- Meerkat and Live Video Streaming from our phones has become a hot point recently. The transfer of audio from video content has always been a popular form of audio podcast content creation. Paul Colligan, author of "How To Podcast 2015"...
March 17, 2015
What Kind Of Podcast Are You Making - The Podcast Report Episode #37
- The range and options for Podcast creation are considerable. Are you creating the "right" kind of Podcast for your show and/or monetization efforts? For a transcript and MindMap of this episode, text "#EP37" to 503-897-1290. Big Idea - Are...
March 10, 2015
Can You Monetize ANY Podcast? - The Podcast Report Episode #36
Sure, You Can Monetize Any Podcast - But Is The Juice Worth The Squeeze?
March 3, 2015
Podcasting Is Different - The Podcast Report Episode #35
The power of Podcasting is not in how much it is like old media, but in all the ways Podcasting is DIFFERENT. Paul Colligan, author of the #1 Top Selling “How To Podcast” examines how Podcasting is different in this episode of The Podcast...
Feb. 24, 2015
7 Lessons Learned Publishing My Third Podcast Book - The Podcast Report Episode #34
How To Podcast 2015 was released today and is available "wherever fine books are sold" (in digital and paper format). Paul learned a few things about Podcasting in the production of the book and shares his top 7 learnings in this Episode of the...
Feb. 17, 2015
Are We Making It Too Easy To Listen To Our Podcasts? - The Podcast Report Episode #33
Everyone knows that subscribers are key to Podcast growth so, Paul Colligan (author of the #1 top selling "How To Podcast 2015") asks if we are making it "too easy" to listen to our Podcasts. For a transcript and mindmap of this episode, text "#EP33"...
Feb. 10, 2015
A Podcast Doesn’t Have To Popular To Be Profitable - The Podcast Report Episode #32
Too many think a Podcast has to be popular to be profitable when that, honestly, couldn't be further from the truth. Paul Colligan, 7-time bestselling offer explains why in Episode #32 of The Podcast Report. For a transcript and mindmap of this...